{"id":625,"date":"2018-04-18T08:10:18","date_gmt":"2018-04-18T08:10:18","guid":{"rendered":"http:\/\/www.scottsradiosite.co.uk\/?p=625"},"modified":"2018-04-18T09:57:04","modified_gmt":"2018-04-18T09:57:04","slug":"bauer-ditches-local-name","status":"publish","type":"post","link":"https:\/\/www.scottsradiosite.co.uk\/news\/2018\/04\/18\/bauer-ditches-local-name\/","title":{"rendered":"Bauer Ditches Local Name"},"content":{"rendered":"<p>Bauer Media are re-branding Key 103 in Manchester as Hits Radio, on the 4th June. This service will also replace The Hits, and existing national service. A local service, presumably with existing local breakfast and drive time shows will be available in Manchester, with a national version carried elsewhere.<\/p>\n<p>The Hits for a time, aligned with Bauer&#8217;s local brands forming a small network of &#8216;3&#8217; stations in Scotland and Northern England, but has remained as The Hits on Freeview throughout.<\/p>\n<p>This news comes after increasing cost cutting measures across Bauer&#8217;s radio stations, with Northsound 2 going digital only, and a reduction in Absolute Radio&#8217;s medium wave network about to take place. There has also been increases in the amount of Network programmes on some stations.<\/p>\n<p>UPDATE: Hits Radio will also provide networked programmes all Bauer FM stations, including mid-morning, afternoon, and evening shows. Gethin Jones, and Dave Vitty will join Gemma Atkinson on the Manchester breakfast show, with Wes Butters hosting the Drivetime show. Mike Toolan  moves to mid-mornings across the network. This explains the recently introduced &#8216;All The Hits on &#8230;&#8217; slogan on the existing Bauer City network stations.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bauer Media are re-branding Key 103 in Manchester as Hits Radio, on the 4th June. This service will also replace The Hits, and existing national service. A local service, presumably with existing local breakfast and drive time shows will be available in Manchester, with a national version carried elsewhere. The Hits for a time, aligned&#8230;<a class=\"read-more-link\" href=\"https:\/\/www.scottsradiosite.co.uk\/news\/2018\/04\/18\/bauer-ditches-local-name\/\">Read more<span class=\"screen-reader-text\">Read more<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[13,5,59],"tags":[61,76,74,75,77],"_links":{"self":[{"href":"https:\/\/www.scottsradiosite.co.uk\/news\/wp-json\/wp\/v2\/posts\/625"}],"collection":[{"href":"https:\/\/www.scottsradiosite.co.uk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.scottsradiosite.co.uk\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.scottsradiosite.co.uk\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.scottsradiosite.co.uk\/news\/wp-json\/wp\/v2\/comments?post=625"}],"version-history":[{"count":4,"href":"https:\/\/www.scottsradiosite.co.uk\/news\/wp-json\/wp\/v2\/posts\/625\/revisions"}],"predecessor-version":[{"id":629,"href":"https:\/\/www.scottsradiosite.co.uk\/news\/wp-json\/wp\/v2\/posts\/625\/revisions\/629"}],"wp:attachment":[{"href":"https:\/\/www.scottsradiosite.co.uk\/news\/wp-json\/wp\/v2\/media?parent=625"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.scottsradiosite.co.uk\/news\/wp-json\/wp\/v2\/categories?post=625"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.scottsradiosite.co.uk\/news\/wp-json\/wp\/v2\/tags?post=625"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}